VoCA Loathes…Ads in St. Mark’s Square, Venice

In a turn of events that was bound to happen eventually, advertising agencies have realized they can exploit a recent change in the law to sell space in St. Mark’s Square, Venice and make a large profit. An enormous billboard-sized watch ad featuring the villain of a James Bond film dominates the square opposite the Doges’ palace.


The colonnade surrounding piazza San Marco in Venice. Image: Frederick Muller/photo.net


Carlo Scarpa, the interior of the Negozio Olivetti in piazza S. Marco, 1957 - 58. Image: tbstudio.eu

Read the full article, from The Art Newspaper, HERE.

2 comments ↓

#1 Show&Tell on 11.13.08 at 5:46 pm

It’s terrible, but not really that surprising.

C.R.E.A.M.

#2 mmm on 11.19.08 at 4:38 pm

“We got stickup kids, corrupt cops, and crack rocks
and stray shots, all on the block that stays hot
Leave it up to me while I be living proof
To kick the truth to the young black youth
But shorty’s running wild, smokin sess, drinkin beer
And ain’t trying to hear what I’m kickin in his ear
Neglected for now, but yo, it gots to be accepted
That what? That life is hected
Cash Rules Everything Around Me
C.R.E.A.M”

So a song lamenting the violence and desperation experienced by young men growing up in NYC housing projects during the crack epidemic and drug wars of the late 80’s and early 90’s also reflects how you feel about a billboard in Venice?

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